Business Studies Paper 2 Marking Scheme
KCSE CLUSTER TESTS 25
Business Studies Paper 2
-Indicates standard of living.
-Able to compare standards of living in different countries.
-Assessing the performance of the economy.
-Assisting the government to plan the economy.
-Help in investment decisions.
-Redistribution of resources.
b)
-Facilitates access to a large / wide market; since internet is worldwide (www).
-Avoids discrimination in the market; since large and small firms can transact
business uniformly.
-A faster way of doing business; since transactions are done electronically online.
-Reduces paper work; since transactions are done online.
-It is cheap; since it saves on the cost of sending, receiving and storing
information.
-Provides useful information which enhance efficient and effective way of running
the business.
20 marks
a)
b)
20 marks
a.)
-Administration post.
-Communication centre.
-Documents handling and processing.
-Data processing unit.
-Record management centre.
20 marks
a. Increasing output / increasing imports / decreasing exports.
-Control money wages.
-Introduce prices control and rationing.
-Encourage large scale production.
-Import goods to meet excess demand.
-Restrict government spending.
-Stimulate savings.
-Credit control.
b.
-High demand /large market.
-Proper utilization of resources.
-Competition leads to quality goods.
-Adequate labor force.
-Stimulate technological development.
-Security due to numerical strength.
20 marks
a.
-Increasing sales /increased volume of sales
-Creation of customer loyalty as they anticipate to be millionaires.
-Promotion of company image.
-Creation of product awareness.
-Relatively cheap method of promotion.
b.
-Low volumes of output.
-Low quality of products.
-Unemployment.
-Lack of specialization and division of labour.
-Hindrance to innovation and invention.
-Encourages individualism and self centred lifestyle.
-Limited exploitation of talents and skills.
20 marks
a.
-Congestion caused by both human and traffic.
-Insecurity.
-Unfair competition.
-Increased illegal activities.
-Scare potential investors.
-Pollution of urban centres.
-Political agitation / mass demonstration.
-Strain on social amenities.
-Strain on social amenities.
b)
20 marks